How to write copy that Sells

….using the Psychology of Persuasion. Another post in the blog challenge series, where I take an auto generated post title and do a 20 minute warm up exercise to try find my voice. Here goes:

Words have Power – Businesswoman with chalkboard

Writing copy that sells is not just about using catchy phrases and clever words. It’s also about understanding the psychology of persuasion, and how to use it to influence people with words. In this blog post, I’ll teach you the basics of the psychology of persuasion, and how to apply it to your copywriting. You’ll learn how to use principles such as reciprocity, scarcity, authority, social proof, and more, to make your copy more persuasive and effective.

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